How AdMob works

AdMob provides a way for Google to help app developers earn more money from their apps. AdMob works by matching ads to your app based on criteria you set. The ads are created and paid for by advertisers who want to promote their products. Since these advertisers pay different prices for different ads the amount you earn will vary.

Here's how AdMob works, in 3 steps:

	1. You create ad space in your app You make your app ad spaces available by creating ad units in AdMob. You choose where you want the ads to appear when you add the ad units to your app code.
	2. We show the highest performing ads to your users AdMob works with its own network and third-party ad networks to ensure the highest performing ads will be shown in your app.
	3. You get paid We handle all the behind-the-scenes work of billing advertisers and networks for the ads shown in your app. Then, you receive your payments.  Note: Payments are contingent on compliance with AdMob policies.